Privacy and Security


This is privacy notice of Pink Apple Designs Limited.




We respect your privacy and are determined to protect your personal data. The purpose of this privacy notice is to inform you as to how we look after your personal data when you visit our website, speak to us on the phone or come into our store.

This privacy notice aims to give you information on how we collect and process your personal data through your interaction with us, including any data you may provide through this website when you sign up to our newsletter or place an order online.

Pink Apple Designs Limited is the controller and responsible for your personal data (collectively referred to as "we", "us" or "our" in this privacy notice).


1. Personal data we collect about you

We may collect, process, store and transfer the following personal data about you:

- Name

- Billing and delivery address

- Email address

- Telephone number

- Payment card details (this is only used to process orders and is not stored anywhere)

- The pages you have viewed on our website and your IP address

- The purchase history on your account


2. How we collect your personal data

This data is collected:

- On our website when you place an order online

- When you sign up to our newsletter

- Over the telephone when you have given us consent to place the order for you

- Face to face if you have come into our store


3. How we use your personal data

We will only use your personal data on the following legal basis:

Performance of Contract - this means processing your information for placing an order with us. Your information will be stored on our database so we can make contact with you with regards to delivery and to keep you up to date with such orders. Card information is not stored once payment has been processed.


4. Marketing

You will receive marketing communications from us if you have requested information from us or purchased goods or services from us. We will use your email address for sending you our newsletters. We will only do this when you have given us your consent by signing up to the newsletter.

Do will not sell, trade, or transfer your personal to outside parties as mentioned in this privacy notice.


5. Opting out
You can ask us to stop sending you marketing messages at any time by emailing us on or clicking on the unsubscribe link on the bottom of our newsletters. Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of placing an order with us.


6. Who we share your personal data with

We may have to share your personal data with other parties:

- Third party warehouse and delivery companies who provide a service of delivering your orders.

- Third parties to whom we may choose to sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.

- Payment providers to facilitate monetary transactions.

- We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.


7. Data security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.


8. Data retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

In some circumstances you can ask us to delete your data: see Your legal rights below for further information.


9. Your legal rights

Unless subject to an exemption under the data protection laws, you have the following rights with respect to your personal data:

- The right to request a copy of the personal data which we hold about you;

- The right to request that we correct any personal data if it is found to be inaccurate or out of date;

- The right to request your personal data is erased where it is no longer necessary to retain such data;

- The right to withdraw your consent to the processing at any time, where consent was the lawful basis for processing your data;

- The right to request that we provide you with your personal data and where possible, to transmit that data directly to another data controller, (known as the right to data portability), where applicable i.e. where our processing is based on consent or is necessary for the performance of our contract with you or where we process your data by automated means);

- The right, where there is a dispute in relation to the accuracy or processing of your personal data, to request a restriction is placed on further processing;

- The right to object to our processing of personal data, where applicable i.e. where processing is based on our legitimate interests (or in performance of a task in the public interest/exercise of official authority); direct marketing or processing for the purposes of scientific/historical research and statistics).


10. Third-party links outside our control

This website may include links to third-party websites (such as facebook, twitter and linked in). Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.



Our contact details are Unit 17 Home Farm, Luton Hoo Estate, Bedfordshire LU1 3TD,, 01582 227 701.

Please feel free to contact us to discuss any questions you may have in relation to this privacy notice.


This privacy notice was updated on 16th May 2018.